Eight Important Reasons Why Buyers & Sellers Use a REALTOR®
Qualifying the Buyer - REALTORS® qualify prospective buyers to determine
in advance their financial ability to purchase. Pre-Qualification also
helps a buyer understand what they can afford and what they can realistically
look at buying. This saves both buyers and sellers a lot of time and aggravation
and ensures that the process is as smooth as possible.
Advertising - REALTORS® have access to several forms of advertising
including newspapers, homes, magazines, relocation networks and the
Multiple Listing Service--a cooperative sales system which contains
all the properties for sale in your market area.
Housing
Trends - REALTORS® have current market information on
comparable selling prices for specific types of homes, allowing sellers
to establish realistic prices while obtaining fair market value for
their property.
Sale
Negotiations - REALTORS® are trained professionals who
can answer the many questions posed by potential buyers and should
work to alleviate any doubts buyers have about the process.
Financing - REALTORS® will
continually gather information on the latest and best methods of
obtaining mortgage money and be prepared
to assist the buyer to assure a speedy sale.
Continuing
Education - REALTORS® are constantly upgrading their
professional abilities by keeping informed about market trends, the
latest industry innovations, new legislation and civil rights. Members
of the National Association of REALTORS® have the right to earn
professional designations by completing additional education.
Personal
Service - REALTORS® work cooperatively with the affiliate
members of the MLS to provide information on title and conveyance
documents, termite inspections, home warranty programs, etc. REALTORS® also
make suggestions to sellers on how to make a home more saleable.
Protection
for Buyers & Sellers - REALTORS® subscribe to
a strict Code of Ethics and accept the responsibility of promoting
the interests of buyers and sellers by protecting them from fraud
and misrepresentation.